Get the Edge – Become your own Webmaster!

Free event for IMSMKC regular paid members.  $10 at the door for non-members.  www.IMSMKC.com

Please register for the event on facebook http://www.facebook.com/event.php?eid=267255049985960

Learn how to build your own full-featured Web site on the Internet, based on the powerful open source WordPress platform!

Do it yourself and save thousands of Dollars by creating your own web presence on the Internet.

We will teach you step by step how to install the world’s most popular CMS (content management system) and manage all aspects of your website –  all by yourself!  You will also learn how to install and configure powerful themes and plugins to add useful features to your website.

Course Prerequisites:  Basic computer skills, basic word processing, photo editing and Internet knowledge.
The primary audience for this seminar is intended to be businesses but it can be useful for anyone.

Presented by Jim Grant, Social media and marketing professional, trainer, coach and consultant.

Agenda:

• Why use WordPress?
  • Build it and they won’t come….
  • What’s your point?  What’s your purpose?
  • What’s going on in Search Engine Marketing that makes WordPress so important
  • Content Management
  • Social Media
  • SEO (Search Engine Optimization) Getting found on the web

• Hosting
  Existing Hosting Server and Services
  New Hosting Server and Services

Basic Computer Requirements
Required Software
Domain Name Selection
Existing Domain Name
New Domain Name

• Overview of WordPress
  • Important new features in Version 3
  • WordPress Installation
    Website Type
    Existing Web Site Renovation
    New Web Site
  • Theme and Plugin Installation & Management
    • Theme Installation
      Theme Resources
      Types of Themes
      Theme Layouts
    • Plug-in Installation
      Top 10 must have plug-ins and why you need them
      Basic Content Setup (Overview of the Dashboard)
    • Media – Image and video content
    • e-commerce, selling stuff on your site